Media Kit
Los Angeles Japanese Daily Newspaper
Why Rafu Shimpo?
The Rafu Shimpo is a bilingual Japanese-English language newspaper based in Little Tokyo, Los Angeles, California. Established in 1903, The Rafu Shimpo has survived two world wars, a depression, and the forced evacuation of our entire community.
Audience
The News Paper is a prime local source, offering comprehensive community news and events coverage for residents. It keeps the population informed through in-depth neighborhood reporting.
57%
OF OUR ONLINE AUDIENCE ARE GEN Z AND MILLENIALS
74%
OF RAFU.COM VISITORS ARE ON MOBILE
4,000+
PRINT SUBSCRIBERS
22,000
SOCIAL FOLLOWERS ACROSS TWITTER, INSTAGRAM, AND FACEBOOK
100,000
AVERAGE PAGE VIEW PER MONTH
Reach Our Audience
Japanese
Japanese Americans
Affluent Consumers
Japanese Culture Enthusiasts
Multigenerational Readers
Issei · Nisei · Sansei · Yonsei
Digital Rates
Print Rates
| Type | Size – Inches | Size – Picas | Single Insertion |
|---|---|---|---|
| Full Page | 12 5⁄6 X 20 1⁄4 | 77 x 121.75 | $2,500 |
| Half Page | 12 5⁄6 X 10 | 77 X 60.5 | $1,540 |
| Quarter Page | 6 5⁄16 X 10 | 38 X 60.5 | $1,000 |
| Type | Size – Inches | Size – Picas | Single Insertion |
|---|---|---|---|
| Full Page | 12 5⁄6 X 20 1⁄4 | 77 x 121.75 | $1,900 |
| Half Page | 12 5⁄6 X 10 | 77 X 60.5 | $990 |
| Quarter Page | 6 5⁄16 X 10 | 38 X 60.5 | $500 |
Still have questions? We can help.
Phone: (213) 629-2231
Email: gmatsui@rafu.com