POMONA — Cool Japan Park, part of Asian Festival 2013 at the L.A. County Fair, will feature the latest food, fashion and home goods from Japan.

Cool Japan Park will be open on Friday, Sept. 27, from 12 p.m. to 12 a.m.; Saturday, Sept. 28, from 10 a.m. to 12 a.m.; and Sunday, Sept. 29, from 10 a.m. to 10 p.m. at the Pomona Fairplex, 1101 W. McKinley Ave., Pomona. Free with fair admission.

Visit exhibit booths representing 20 Japanese companies (including desserts, accessories, and manga/anime characters) and watch the main stage performances for an opportunity to experience the food and culture of “Cool Japan.”

In addition to spreading Japanese culture to mainstream America through the presentation of unique, high-quality products, Cool Japan Park will provide online-to-offline commerce support through its partnership with Rakuten.com Shopping.

Organized by Japan Publicity Inc. (http://japanpublicity.com) with support from JETRO Los Angeles and sponsorship by Ezaki Glico USA Corporation and Dr.Ci:Labo USA Inc.

This year, 60 Asian vendors will participate in the fair and over 270,000 visitors are expected to attend on the final weekend.

Fair admission lets you enjoy exhibits, activities and entertainment, including FairView Farms, the Flower & Garden Pavilion, and free concerts. Weekdays: Adults (13 and over), $12; children (6-12), $8; seniors (60 and over), $10. Weekends: Adults, $19; children, $12; seniors, $15. Parking: $12 weekdays, $15 weekends.

For more information, visit www.lacountyfair.com.

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