AlanKondo-238x300By ALAN KONDO, CFP, CLU

Whether the focus is on advancing environmental causes, building healthy communities, or promoting corporate ethics, investors interested in making a difference in the world are spurring interest in Socially Responsible Investing, also known as sustainable and responsible investing.

Sustainable and responsible investing traces its roots to religious concerns. It expanded in scope in the 1970s and 1980s as investors joined other protestors against apartheid by choosing not to invest in companies involved in South Africa.

From there, the definition of Socially Responsible Investing evolved to include the avoidance of “sin stocks” — stocks of companies that derive earnings from gambling, alcohol, and tobacco.

More recently, the concept has expanded further to include any number of social and environmental issues as well as a growing concern with “corporate character” — seeking out companies that have commendable records on corporate governance.

Sustainable and responsible investments accounted for more than $3.7 trillion in assets under management as of 2012.¹ Depending on a particular portfolio and its investment directive, Socially Responsible Investing criteria are broad and potentially can include:

●  Corporate governance, or how a company’s management team shares rights and responsibilities with shareholders.

●  Environmental practices, such as forestry, mining, waste disposal, or hydraulic fracturing.

●  Employment policies, including diversity.

●  Practices of global suppliers.

●  Health issues, including products that could contribute to addictions or obesity.

●  Military use of a company’s product or service.

●  Products that are inconsistent with certain religious beliefs, such as use in abortions.

●  Geopolitical factors, such as a presence in a country where the government has supported war or genocide.

For example, environmental investment factors are incorporated in the management of 551 investment vehicles with $240 billion in assets under management.¹

Socially Responsible Investing has both advocates and critics. Those with a skeptical eye contend that investment decisions should be made solely on the basis of investment criteria. But advocates point to examples of Socially Responsible Investing initiatives that have shifted traditional notions of investing to include a greater emphasis on the environment and a corporation’s impact on society.

Factors to Consider

If you are interested in Socially Responsible Investing, it may be worthwhile to take the following into account:

●  Because socially responsible funds are actively managed, their performance will not necessarily mirror broader market trends.

●  Actively managed mutual funds, including a socially responsible fund, are likely to have slightly higher expenses compared with a passive investment.

●  It is difficult to compare socially responsible funds with one another because, in many instances, criteria for stock screening are different from one fund to another.

●  It is still possible to attain an adequate level of diversification using a socially responsible selection screen.

If you are interested in Socially Responsible Investing, there are mutual funds whose investment criteria correspond to various types of Socially Responsible Investing screens. It is possible for investors to screen individual securities on their own, but this could be very time-consuming. Socially Responsible Investing may not be for everyone, but it presents an additional way of viewing the investment universe.


¹ Sustainable and Responsible Investing Trends in the United States, 2012.

The opinions expressed above are solely those of Kondo Wealth Advisors, LLC, a Registered Investment Advisor in the state of California. Neither Kondo Wealth Advisors, LLC nor its representatives provide legal, tax or accounting advice.

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  1. I’m glad to see you covered socially responsible investing (SRI). Good article.

    Surveys all-over-the-world show that most investors want to invest in ethical and responsible companies and don’t want their investments being the cause of grief to others. Then since so many of our core values are alike — and are supportive of higher ideals — that in the long run, only companies employing these higher values will likely prosper.

    I’ve been following SRI investing for some forty years.

    In 2003, I founded a site to educate investors about ethical/socially responsible investing. According to Google rankings it’s one of the world’s most popular sites on this subject.

    My site covers the latest related global news, research, books, links, articles, etc. It’s at

    Best wishes, Ron

  2. Great article and really informative about SRI, just need to continue to prove to people that supporting good causes doesn’t necessarily mean that it can’t be profitable. However, if people are interested in socially responsible investing, another great option is the online investment platform Mosaic ( Mosaic connects people with high quality solar projects (real assets) that produce interest for their investors. There is also a very similar company based in the UK called Abundance Generation (, though I believe that is only for British citizens.