L.A. County Library and Sanrio are celebrating Library Card Sign-up Month with Sanrio’s first-ever collaboration with a library.
The exclusive Hello Kitty and Friends at L.A. County Library collaboration Features a limited-edition library card, themed programs, and co-branded bookmarks and stickers, inviting Sanrio fans of all ages to visit their nearest L.A. County Library location and discover all that the Library has to offer.
The month-long celebration highlights the joy of storytelling, friendship, creativity, and imagination while encouraging residents to sign up for a library card and discover the books, resources, programs, and experiences available at L.A. County Library.
“For generations, Hello Kitty and Friends has reminded people of all ages of the joy and care found in friendships and community, and I’m excited to see this new collaboration with our libraries to unite Angelenos during Library Card Sign-Up Month,” said Los Angeles County Board Chair and First District Supervisor Hilda L. Solis.
“Sanrio fans of all ages will not only reconnect with a beloved universe, but discover the books, programs, technology, and healing spaces. An L.A. County Library card is more than a card — it’s a key to a lifetime of learning, inspiration, creativity, and connection, and one every resident in Los Angeles County deserves.”
“Sanrio’s Hello Kitty and Friends have brought joy to fans around the world by celebrating friendship, kindness, and belonging,” said Dr. Skye Patrick, director of L.A. County Library. “We are honored that L.A. County Library is Sanrio’s first library partner, bringing together two organizations that uplift curiosity, creativity, and community.
“We’re excited to welcome Sanrio fans of all ages into our libraries to pick up our special limited-edition library card while also discovering our wonderful Hello Kitty and Friends-themed programs and activities.”
“Storytelling, creativity and bringing people together have always been at the heart of Sanrio, which makes this collaboration with L.A. County Library such a natural fit,” said Jill Koch, chief brand officer, Sanrio, Inc. “We’re excited for Hello Kitty and Friends to inspire fans of all ages to visit their local library, discover something new, and experience the joy of reading and learning together.”
Until Oct. 18, new customers can sign up to receive the limited-edition Hello Kitty and Friends at L.A. County Library card at any L.A. County Library location, while supplies last.
Existing customers may replace their current library card with a limited-edition design for a replacement fee of $1 during the promotion. Cards are available on a first-come, first-served basis while supplies last.
An L.A. County Library card provides free access to books, e-books, audiobooks, movies, educational resources, homework and career support, technology, cultural programming, and other services that support lifelong learning.
Through Oct. 18, L.A. County Library locations will offer Hello Kitty and Friends-inspired programs and activities celebrating reading, friendship, creativity, and imagination. Offerings are designed for customers of all ages and may include:
Self-Guided Activities and Displays: Character scavenger hunts, coloring sheets, and Hello Kitty and Friends-inspired reading lists and book displays.
Early Learners: Friendship-themed stories and hands-on art activities, including Read Together, Share Together, Cinnamoroll’s Pom Pom Cafe, Pochacco’s Tissue Art, and Keroppi’s Donut Pond Paper Craft.
School-Age Children and Teens: Creative activities featuring friendship bracelets, bookmark-making, character-inspired art and charm workshops, fuse-bead designs, origami, and embroidery.
Adults: Character-inspired reading lists and book displays, along with a Hello Kitty and Friends journaling and craft social where adults can personalize journals, planners, and scrapbooks.
L.A. County Library locations will also distribute exclusive Hello Kitty and Friends at L.A. County Library bookmarks and stickers for free, while supplies last.
Community members are encouraged to visit their nearest L.A, County Library location to pick up the limited-edition Hello Kitty and Friends at LA County Library card, participate in themed programs, and share their library experience on social media by tagging @LACountyLibrary and @Sanrio, as well as use #HelloKittyAndFriends.
They can share photos of their new library card, first checkout, favorite Hello Kitty and Friends activity, or other memorable moments from their visit.
Visit LACountyLibrary.org/HelloKittyandFriends for information about the limited-edition library card, participating library locations and program schedules.